Over the years, Bally‘s story has been through a lot of changes in the ownership. They started out as “Advanced Patent Technology” and with time progressed to Bally Software, currently a part of SG Corporation. It was the first of its kind to market with an electromechanical slot machine that utilized principles of physics to create a smoother, more simultaneous gameplay experience.

Bally Technologies is a company well-known by casino players as it was a merger of two companies. They have patents on many successful products, and their slot machines are especially popular for gaming centers. Recently, the company has been focusing more on creating product for online casinos. Services they offer include mobile applications like casino-management systems, iGaming platforms and the Bally slots app. The company has done well in recent years through its online slots and has introduced many new games to the world of gambling. This trend will continue in the years to come.

Bally has a strong presence in the online world, due to their knowledge about security and safety. Although some land-based companies may lack that understanding, Bally does not. It has licenses from the Alderley Gambling Commission, the UK Gambling Commission, and the Malta Gaming Authority. That is why it is a safe and reliable software provider to try your hands on.

Bally slots have a colorful, unique design, familiar to players. Its games inspire confidence and are warmly welcomed by the public. The main difference between Bally and its competitors are well-written plots and characters that are memorable to players for a long time.

They are currently working on 5 high-tech systems:

Excite: Capabilities include a player account management module (PAM) with associated regulatory and responsible gaming controls, a secure and high-performance wagering system, integration to market-leading payment providers.

Vitruvian: They work with a universal data platform, which allows us to provide personalized experiences on each device, predictions for the future for your players and reporting that helps you grow your business.

Engage: The Engage platform serves the market-leading gaming content to players on the Excite PAM. The Engage Aggregator integrates games from leading game providers such as NetEnt, Evolution, IGT and SGD. 

Evolve: The platform offers the stability, security, and scalability to deliver a first-class sports betting experience on your website. It also makes it possible for professional bettors to manage their risks and more.

Enjoy: Block Chain Gaming Platform with a bespoke player management system, a reward and bonusing engine, daily free games, and integration points to market-leading KYC and payment providers

Bally API Integration